EP 30 – The Evolution of Premium Financing: Fulfilling a Legacy of Innovation in Insurance – Todd Greenbaum – President and CEO of Input 1


Michael Waitze worked in Global Finance for more than 20 years, employed by firms like Citigroup, Morgan Stanley and Goldman Sachs, primarily in Tokyo.  Michael lived and worked in Tokyo from February 1990 until December 2011.  Michael always maintained a particular focus on how technology could be used to make businesses more efficient and to drive P/L growth. Michael is a leader in the digital media space, building one of the biggest and fastest-growing podcast listener bases in the region.  His AsiaTechPodcast.com show has listeners in more than 130 countries and his company, Michael Waitze Media produces some of Asia’s most popular podcasts.

Todd is the President and CEO of Input 1, an insurance technology company. Joining Input 1 shortly after its establishment in June 1984, Todd's approach and vision have been instrumental in the company's success. With his vast knowledge and experience, Todd has emerged as a respected subject matter expert on various thought leadership topics within the insurance and technology industry. During his formative years between 1984 and 1989, Todd pioneered the design of the original receivable tracking system, which has since become the cornerstone of Input 1's portfolio servicing. Todd's educational background, including a degree in Business and Economics from UCLA, further enhances his deep understanding of the intersection between business strategy, economics, and technology within the insurance industry, allowing him to provide valuable insights on these topics. In January 1990, Todd assumed the role of President and was appointed as the Chief Executive Officer a year later. Under his adept leadership, Input 1 has experienced remarkable growth and achievements. What once began as a modest enterprise of just five employees, managing $10 million in annual insurance premiums for a select group of institutional entities in California, has flourished into a prominent organization with a proven track record of successfully managing $16 billion in annual premiums across platforms for over two million unique annual users from Hawaii to the Eastern Caribbean.

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“Every time I look at business, and naturally, any entrepreneur, any person in charge of running a business growing, it wants to grow bigger, you say, what are my limitations? If I expand the business and touch the next concentric circle, right outside of what I’m doing, I will be able to address a larger segment of the public.” – ⁠Todd Greenbaum⁠

In this episode, Todd Greenbaum, the President and CEO of ⁠Input 1⁠, detailed the origins and evolution of Input 1, which was founded by his grandfather who shifted from operating an insurance brokerage to establishing a finance company to handle premium financing. This move capitalized on the observation that many customers financed their insurance premiums. Over the years, and with significant involvement from Todd, who began programming for the company at 16, Input 1 transformed into a technology-driven firm providing comprehensive solutions for banks and insurance companies.

Todd discussed the importance of customizing services to meet client needs, explaining how Input 1 adapts its software for 95% of its clients, enhancing their operational efficiency and customer interactions. He emphasized the necessity of continual adaptation and learning to keep pace with technological advancements in the InsurTech space.

By merging generational business wisdom with modern technology, Input 1 has stayed relevant and competitive. Todd’s narrative underscored a deep commitment to understanding and innovating within the intricacies of insurance finance, billing, and the overall client experience.

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